My Findings on Digital Marketing 🚀

I uploaded earlier that I was going to learn some key things about digital marketing. Well, i’v learnt a lot and I’m back here to enlighten you on what I’v learnt😃

But I advise you get a pen and small notebook beside you, you write down some key points 🖊 📖

*Note* Information here is based on what I learnt. It’s not the full details and information on Digital marketing. It’s just the basic knowledge of Digital Marketing💐



🌟What is Digital Marketing? 💐

Digital marketing is a way to connect with and influence your potential customers online.

Now, you might think whether you have any customer, or you think you can’t make the best of digital marketing because your blog might not be customer driven, but you can.

No matter your blog, one thing you might consider soon or later, is writing your own book, Or creating online courses for your various niche.

If you will consider this one day, then you pay close attention to what I have to say. 🙏


🌟Digital Marketing Assets. ☘️

Marketing assets are customized content. They are customized in a way that is appealing to the customer. And in digital marketing, we have some customized way of presenting our contents to potential customers.

  1. Your Website
  2. Branded assets (logos, icons, etc)
  3. Video content (video ads, products demo, etc)
  4. Images (infographics, product shots, company photos, etc)
  5. Written content (blog posts, e-books, product description, testimonials, etc)
  6. Online products/tools (calculators, SaaS, interactive content, etc)
  7. Reviews
  8. Social media pages.

🌟Digital Marketing Strategies ☘️

🌿Now, we have looked at the assets, let’s go over to the strategies and methods.🌿

1. Pay-per-click advertising. (PPC) You pay for every user who clicks on an ad.

2. Search engine optimization (SEO).

3. Paid Social Media Advertising.

4. Content Marketing: This covers any digital marketing effort that uses content assets (blog posts, infographics, ebooks, videos, etc) to build brand awareness or drive clicks, leads or sales.

5. Native Advertising: Ever get to the bottom of an article and see a list of suggested articles? That’s native advertising.

6. Email Marketing: used mostly to advertise special deals, highlight content (often as part of content marketing) or promote an event.

7. Affiliate Marketing: It is essentially paying someone else (a person or a business) to promote your products and services on their website.


⭐️Finally, before getting started for Digital Marketing, there are 4 essential questions to answer.🌿

1. How much do you need to make?

2. Who are you marketing to? : once you know how much money you want to make from digital marketing, you need to identify who you are marketing to. This is critical because different personas require different marketing tactics.

3. What are your customers worth? : Typically, people look at buyer personas as a good way to craft an effective marketing strategy.

4. How much do you want to spend to reach your goals? :you must be ready to invest in your target. You drop $20 in marketing, knowing you will get $200 in profits.

So that’s it! I hope you enjoyed it. I tried my best to break it down very simple and easy to digest.

❤️Meanwhile, you can join my Newsletter.

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Published by Vincent Ehindero

|| inspiring influencer || Children lover 🥰 || Writer|| founder of a youth NGO || I love to make people smile and my motto is “your smile is my inspiration 😃”

59 thoughts on “My Findings on Digital Marketing 🚀

  1. Thank you for posting this Vincent!! so very helpful. Its a lot I don’t know which direction I would go towards. But I will do some brainstorming. I have an online social media presence on Facebook and instagram which I would like to attract more coaching clients.

    Liked by 1 person

    1. You are welcome 🙏
      Yeah, you can do some more personal findings and get a direction from there.

      Oh really? I would love to have your Facebook and Twitter usernames😃😊

      You are into coaching? Wow, I didn’t know 😃

      Liked by 1 person

      1. I’m very good Vincent. I’m focusing more on the content side of things for now and trying to build a following. I don’t have a product to sell however one day I can put affiliate links on my pages to the books I have read that have helped me. I will only put a link up if I believe in it so that way I know it’s good and if it helped me it can also help others. I find books have a little gold nugget inside most of them and the more I read then the more gold nuggets I put into my brain and then share it with my followers. I have been studying the laws of the universe lately so a lot of my posts will be in regards to that. I’m amazed by these laws. It all started with the law of attraction and then realised there’s other laws too

        Liked by 1 person

      2. That’s fantastic! I’m glad to see that you are doing everything in your capacity to advance in growth.

        Laws of the universe😃I would really love to learn about them in your posts.

        Yeah, building a following can help assist other things like affiliate linking and stuffs like that.

        Liked by 1 person

      3. I’m also doing good.

        I’m still writing my book that concerns growth. Personal and business growth.

        So I’m looking forward to run a survey on my blog, to know the demands of my family and how I can help fill it up.

        Liked by 1 person

  2. Hi
    Thank you so much for helping understand the concept of digital marketing. I must say today i got cleared about it. I though its too much complex and only minded people can do this by after reading your blog i think i should try now.
    By the way I want to ask you that, Google ad-words is it worth it. ? for conversion on any website, i had seen some people who are doing only ad-words rather than SEO.

    Like

    1. Thanks so much for taking your time to read and comment. I really appreciate it.

      I don’t really used the AdWords, so I cannot really give a detailed explanation.

      But based on the testimonies of others, both Adword and SEO works.

      The basic thing is, adword will work for you if you continue to pay. But SEO is free to master and if mastered, can drive more traffics to you with less expense

      Like

  3. Thank you for such a detailed post. It is very informative.
    I do write blogs on digital marketing and other titles please check it out and give reviews to improve it.
    nilotpalchakraborty.wordpress.com

    Like

  4. Yes you are right that “Digital marketing is a way to connect with and influence your potential customers online.”
    Right approach always work best. Thanks for informative content.

    Like

  5. I agree with your point: Digital marketing is a way to connect with and influence your potential customers online.

    Like

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